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MERZ B. SCHWANEN
Founded in 1911 by Balthasar Merz, Merz b. Schwanen manufactured loopwheeled workers Henleys and underwear. The brand ceased operation in 2005. There in the sleepy Albstadt factory, the idea to revive the loop wheelers was born, and the seeds of a new business were planted.
In a fortuitous stitch of fate, Balthasar Merz's descendants learned of Gitta and Peter’s plans, and generously offered their old brand name 'Merz b. Schwanen’. The gesture imbued the new venture with over a century of company, regional and manufacturing history.
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